WHAT WE DO: A New NABS in Time for the New Year
As an early Christmas gift for NABS, last week Totem has unveiled its redesigned and reengineered website for the charitable organization.
Read the rest of this entry »Dec 19 2011 • Andrew Brudz • web • what we do • No Comments • 
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What We Do: Totem Year in Review
Just for a bit of fun at our holiday party this year, we threw together a quick look at some of our award-winning work, and the people who make it happen. It’s not fancy, but neither are we.
Happy holidays, everyone!
Dec 16 2011 • Kevin Chia • video • what we do • No Comments • Share this
What We Do: GEICONow’s Fall/Winter 2011 Issue Arrives
Just before Thanksgiving, GEICONow magazine’s Fall/Winter 2011 issue arrived in Geico customers’ mailboxes. It’s filled with helpful information and ideas on how to enjoy the best of life.
Read the rest of this entry »Dec 5 2011 • Graham Verdon • GEICO • what we do • No Comments • Share this
POV: Musings on Luxury
Luxury means different things to different people. Taste, style, affluence, geography, economic status — all of these things effect the perception, or indeed the enjoyment, of luxury.
Merriam-Webster defines luxury as: “a condition of abundance or great ease and comfort.” It is further qualified as a “sumptuous environment.”
Read the rest of this entry »Dec 1 2011 • Dick Snyder • Luxury • Rouge • acura • aeroplan • branded content • lifestyle • loyalty • No Comments • Share this
New brand emphasizes the company’s integrated offering in marketing activation
To better reflect its evolution into a leading player in the new marketing communications landscape, Transcontinental today launched a new brand, logo and positioning: TC. Transcontinental, the Canadian leader in marketing activation.
Read the rest of this entry »Nov 23 2011 • Dick Snyder • press • transcontinental • No Comments • Share this
What We Do: Wrap it all up with Inspired’s holiday issue
Food is what brings us together and it’s also one of the greatest gifts we can offer those gathered around our table. So in the spirit of giving, the holiday issue of Inspired guides readers through every celebration and entertaining occasion.
Read the rest of this entry »Nov 11 2011 • Samantha Shepherd • Sobeys • branded content • lifestyle • what we do • No Comments • Share this
TOTEM BUZZ: How the modern catalogue combines the power of print and online
Here at Totem, we love online content. We really do. But we never forget about print, not just because our roots are based in magazines, but because we’ve always subscribed to the notion that print and digital can work together to deliver a complete user experience. Of course, there are times when a digital solution [...]
Read the rest of this entry »Nov 9 2011 • Alice Lawlor • Buzz • aeroplan • branded content • digital • lifestyle • loyalty • marketing • totem news • what we do • No Comments • Share this
WHAT WE DO: The November/December issue of At Home With CENTURY 21
Hear all about the November/December issue of At Home With CENTURY 21!
Read the rest of this entry »Nov 8 2011 • Briony Smith • Century 21 • design • lifestyle • what we do • No Comments • Share this
Hardware: Totem’s Pearl Awards Affirm Multi-channel Content Expertise
The Custom Content Council’s Pearl Award winners were recognized last night in New York City, and Totem and Transcontinental were big winners! We took 13 awards — four of them Gold — in a wide variety of categories, from digital and social media, to art direction and design, to overall content in print and online.
Nov 8 2011 • Dick Snyder • Century 21 • GEICO • Hardware • Home Depot • Rouge • Social Media • acura • awards • branded content • digital • transcontinental • video • No Comments • Share this
We Get Awards: Acura Style Magazine Earns a Gold Eddie
Totem’s Acura Style magazine took a gold Eddie Award last week at the Folio Awards in NYC. Congratulations to the entire team, and to our client in California.
Read the rest of this entry »Nov 7 2011 • Dick Snyder • acura • awards • No Comments • Share this
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