It’s a hat trick for the team at Acura Style! Monday evening, at a gala in New York City, the magazine won three 2012 Pearl Awards for excellence in custom publishing. That puts an impressive 28 awards into the Acura Style trophy case.Read the rest of this entry »
Recently I caught up with an old business acquaintance that I had not seen for about 17 years. He was interested in how I ended up in the world of Content Marketing, which he thought was a hot emerging marketing segment.
As I told my story, I increasingly realized that “emerging” was in fact a total mischaracterisation, given that Content Marketing was all I had done for the past 17 years. In different shapes and forms, mind you, but all with the common essence—an inherent value imparted on quality content by consumers looking for inspiration, entertainment, solutions and information.Read the rest of this entry »
As an early Christmas gift for NABS, last week Totem has unveiled its redesigned and reengineered website for the charitable organization.Read the rest of this entry »
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The Custom Content Council’s Pearl Award winners were recognized last night in New York City, and Totem and Transcontinental were big winners! We took 13 awards — four of them Gold — in a wide variety of categories, from digital and social media, to art direction and design, to overall content in print and online.
We’re pretty excited about this one!
Totem just picked up three wins at the 2011 W3 Awards, run by the International Academy of the Visual Arts. The W3s honour creative excellence on the web.Read the rest of this entry »
The Oscar nominations weren’t the only awards news this week. Totem won big Tuesday night at the Eddie & Ozzie Awards. They’re the industry’s biggest and most prestigious contest celebrating the best in magazine editorial and design excellence. We took home three award, including two silver and a gold.
Congratulations to all the teams!
SILVER, Custom, Circulation less than 6 times a year, Single Article
CAA Magazine, “Cities of Song,” June 2009
GOLD, Best Use of Illustration, Custom
GEICO Direct, “Hunting For Treasure,” May 2010
SILVER, Best Feature Design, Custom
Acura Style, “Road Food Memories,” June 2009